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Are There Any Risks In Building Green?

By Chris Bacavis – greenbuildingelements.com

In a stark contrast with how construction used to be thought of, the green building movement has been a shift away from the traditional concerns about money and time. The betterment of our planet, as it turns out, is quickly becoming a bigger priority. Since March of this year, the Leadership in Energy and Environmental Design (LEED) program has seen around 20,852 new LEED registered and certified projects.

Most of this can be attributed to the fact that builders view green buildings as more economical in the long run, and recent incentives on the part of the government have added an extra encouragement.  But while these positives have been talked about pretty often, there are some risks associated with going green that still leave many builders wary.

According to the results of a recent forum conducted by the Marsh Green Building Team, the two things that play into builders’ reluctance to construct green projects are still financial concerns and legal concerns. Builders, of course, worry about whether or not green constructions will even endure during this economic downturn. Financially, a number of things can still go wrong. Material prices are always subject to large fluctuations, government incentives can fall through or fail to be secured, and entire projects can have unforeseen delays because of those types of things. Then there are the legal concerns.

The idea of jumping into a supposedly “green-built” project, and then failing to reach LEED certification levels expected by others, is unnerving to think about. There’s also the worry in many constructions that standards of operation and new design features – especially those not covered by the insurance market – will fall short because contractors won’t be willing to take on those things.

As it turns out, there are a number of solutions that can alleviate all these kinds of risks. They include everything from using underwriters to bringing attorneys and contract management services on board who actually have experience in green construction and design. I would encourage everyone in the industry (or even on the outside!) to read Marsh’s report (Green Building: Assessing the Risks) for more detail. It lays out a good case for not putting so much stock in fears toward the green movement. Because while green building is still new in a lot of ways, there are countless solutions that will make every construction more manageable and a lot less unpredictable.

What’s more, if you look at the report’s statistics, it seems pretty clear that the economy actually isn’t a huge risk factor anyway. David Pogue, the National Director of Sustainability for CB Richard Ellis, articulated this well when he recently said, “We are being regularly asked today if the continuing downturn in the economy has reduced the emphasis on sustainability. In many ways, the answer is actually the reverse. At its core, sustainability is about conservation and there is even more reason to conserve today.”

4 Responses to Are There Any Risks In Building Green?

  1. Alex says:

    Lau­rin,
    sorry for being not sup­port­ive,
    I mean — the idea may be great how­ever if a home buyer can­not see his/her profit in a vis­i­ble num­ber of years (1−3) pay­ing extra for “green” may be not so attrac­tive and looks like your per­sonal invest­ment into sav­ing the planet.

    Try to sug­gest tax increase explain­ing that “we will invest money to new tech­nolo­gies that may improve the Earth in any way” — I’m sure every­one sup­ports green envi­ron­ment until he needs to pay for that. Ok, not every­one but most of the peo­ple would choose sav­ing their own money instead of sav­ing the planet.

    No doubts the idea is very beau­ti­ful.
    How­ever for me it looks like a reli­gion, not more.

    Of course if tomor­row gov­ern­ment says “Green build­ings per­mit­ted only” the builders will have to meet the new require­ments since oth­er­wise it will be against the law.

    But if peo­ple would have a choice… you know what they choose.

    It’s my opinion.

    • Alex,

      I know what you are say­ing, you are just being real­is­tic. It is true, it is hard for most peo­ple to jus­tify the extra cost of going green. Look at hybrid cars, you would need to drive one 24,000km for about 13 years to save enough fuel to off­set the pre­mium you have to pay to buy one. As much as I would love one, I can­not jus­tify the extra cost up front — I won’t have it long enough for it to mat­ter. And I don’t have enough extra money to waste just to be able to feel good about my car. And there is the mat­ter of advanc­ing tech­nol­ogy. What if I wait until next year, or the year after? Will there be bet­ter cars for less money? Should I buy one of the lat­est gas-only cars that gets 6L/km? That would save me more money over a 3-year lease than buy­ing a Prius would.

      It is easy to spend $200 on the lastest DVD player, you can replace that in a few years with­out a sec­ond thought. But pay­ing $10,000+ for a solar hot water heater is a dif­fer­ent mat­ter. Or $30,000-$60,000 on a hybrid vehi­cle. What about a small wind tur­bine in my back­yard? Is there a mech­a­nism with the local hydro util­ity to sell back any excess power?

      At least the reli­gion is spread­ing, it is becom­ing more main­stream. That is going to get more minds work­ing on it, more peo­ple buy­ing it and ulti­mately, get costs down. The more afford­able it is, the more peope adopt. Then we are on our way to some­thing. But the mod­ern envi­ro­men­tal move­ment has been around since the 1970s. It gained a lot pop­u­lar­ity dur­ing the oil crises — when it hit peo­ple in their pocket books. And recently, when gas got into the $1.40/L range and oil was trad­ing for $155 a bar­rel, that is when it started to make a major comeback.

      It is sad, but you are right, eco­nom­ics has an awful lot to do with it. But we have a great oppor­tu­nity right now to retool any num­ber of idle fac­to­ries and get them turn­ing out wind tur­bines or solar pan­els, while retrain­ing laid off work­ers to run them. Cre­ate home grown solu­tions, price them right and let the peo­ple decide.

      I try to be opti­mistic, but you are more real­is­tic. Until there is a major shift in prices, there will not be a major change in people’s behaviour.

  2. Alex says:

    All the green ideas are total bs par­don my French.

    I believe the price is no.1 pri­or­ity since other fac­tors look arti­fi­cial and are good when lis­ten­ing radio but not when pay­ing for that.

    I mean home buy­ers not government.

    • Alex,

      How are they all BS? I agree that there are many that are not worth the money and effort, but what is wrong with grey water recy­cling, solar hot water heat­ing or a wind tur­bine here and there?

      If we all do one lit­tle thing, it all adds up to some major changes. Which spurs more changes and more development…

      But yes, price is all-important. Until cleaner tech­nolo­gies get to sim­i­lar price points as cur­rent sys­tems, there will be mass adop­tion of anything.

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