Tag Archives: penthouse suites
Penthouse life has its perks
By Lisa Van de Ven – National Post
The best views. The most fabulous features. Enough space for the finest parties, and terraces that make the lack of a backyard irrelevant.
Welcome to the penthouse suite. Your “house in the sky.” That’s what David Hirsh calls them. They’re synonymous with the fabulous life, and builders across the city are offering them in a variety of styles.
“You’re on top of a building, with panoramic views all around you,” says Mr. Hirsh, president of Brandy Lane Homes. At his project, the Station Condos on the Subway, at Wilson and Allen, there are 14 of them: two-storey penthouses that will grace the 14th and 15th storeys of the building, starting at 1,300 square feet and $609,900. The rooftop terraces that come with each are their biggest draw at up to 950 sq. ft. of space, complete with storage.
For buyers seeking a switch from a luxury low-rise to penthouse life, outdoor space is appealing, Mr. Hirsh says. It’s the answer to the backyard buyers are giving up. “You could easily have a party for 50 people on those terraces — no problem. They’re huge,” he says.
Mr. Hirsh is expecting a largely low-rise crowd to buy into these units: empty nesters wanting all of the luxuries they had in their houses. It’s a common penthouse buyer: Someone who wants all of the space of their house, without the maintenance or upkeep.
“They often try to replicate their lifestyle in their single-family home,” says Sam Crignano, principal of Cityzen Development. They can do that to some degree, he says. But moving from a low-rise home to a condominium — even if that condo is larger than any other suite in the building — often means some kind of compromise: fewer bedrooms or bathrooms, for example, or more open-space living areas without as many corridors.
Mr. Crignano often sees that compromise at play. At L Tower downtown, he released eight penthouses in September, along with project partners Castlepoint Realty and Fernbrook Homes. While the plans range from 1,068 to 2,400 sq. ft., with prices starting at $1,466,750, the suites are completely customizable, and buyers are able to add space as needed. They have the flexibility to recreate that low-rise experience. “They start with a square footage in mind, but when they start laying out the space and consider how they want to furnish these rooms, they quickly run out of space, so they’re always growing these units,” Mr. Crignano says.
While having enough space indoors and out is integral, it’s only one part of the penthouse life. Having the ultimate in finishes is equally as important. Many builders offer finishes in their penthouse units that are a step above those in the rest of the building. At the University Avenue condo-hotel Living Shangri-La Toronto, for example, recently released penthouse suites start at 3,300 sq. ft. and $9,322,500; features include private elevator access, terraces with hot tubs and two islands in the kitchen (one for cooking and one for entertaining). The penthouses at Twenty-One Clairtrell in North York, meanwhile, come with 10-foot ceilings, heated floors in the master bathroom and seven high-end Miele appliances (including a wine cooler and an espresso maker). Remaining penthouses there range from 1,463 to 1,896 sq. ft., and are priced from $1.1-million. “This is a Mike Niven-designed building, and Mike has done some exquisite packages for the penthouses,” says Jack Winberg, president and CEO of Rockport Group, the site’s developer.
And more so than with other condo buyers, penthouse purchasers often like to wait to see those finishes in place before actually buying, Mr. Winberg says. Historically, penthouse buyers have waited until a building is completed before purchasing their unit. That’s why developer Tribute Communities chose to finish its penthouse suites at 1717 Avenue Rd. once the building was built, furnishing two so that people could see them first-hand. Their plan seems to be working: Since putting the penthouses on display in August, they’ve sold one of the four units. Three penthouses remain, as well as one sub-penthouse; prices start at 1,500 sq. ft. and $1.5- million. “They want to look and see the quality of the finishes,” says Mary Liolios, Tribute’s vice-president of sales and marketing. “So we furnished them, so that way when people come in, you have that wow factor.”
What else adds to a penthouse’s “wow factor?” As expected, location is a big selling point, says Veronika Belovich, director of sales and marketing for Bazis. The developer released a collection of penthouses in October at its Exhibit project, with co-developers Metropia and Plaza; they start at 884 sq. ft. and $850,000. With a Bloor and Avenue address, location is a large draw for Exhibit, especially when it comes to the penthouse buyers. But that’s just one part of the package. “The views are spectacular — and there’s a university in front of us, so the views are going to be protected,” Ms. Belovich adds.
The amenities can also make a difference. Take Thompson Residences, — a King West project by Freed Developments Corp. A variety of penthouses there start at 746 sq. ft. and $639,900, and are appealing largely to young professionals. The lifestyle is part of the sales pitch for the penthouses. After all, the site will offer hotel services from the nearby Thompson Hotel, such as housekeeping, catering, in-room spa services and valet parking. “It’s a real luxury lifestyle,” says Peter Freed, president of Freed.
And at the end of the day, that’s what it all comes down to. Because the location, views, finishes and layouts add up to more than just a house in the sky. Together, they create a lifestyle like no other.
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Contact the Jeffrey Team for more information – 416-388-1960
Laurin & Natalie Jeffrey are Toronto Realtors with Century 21 Regal Realty.
They did not write these articles, they just reproduce them here for people
who are interested in Toronto real estate. They do not work for any builders.
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They’ll pay top dollar for life at the top
Marcus Gee – Globe and Mail
Hunter Milborne takes in the spectacular view from the roof of the old Imperial Oil building at 111 St. Clair Avenue West. The handsome limestone-clad office tower with its lobby mural by York Wilson is being transformed into the Imperial Plaza, “the gold standard in luxury living.” Glass-walled penthouse suites just went on sale for between $5.1-million and $8.4-million.
What sort of people will buy these cloud palaces? Mr. Milborne, the grey-haired dean of Toronto condo salesmen, smiles. “Rich people.”
There seems to be no shortage of them. Dozens of urban aeries like the Imperial penthouses are going on sale in Toronto, catering to a new thirst for high-end, high-rise living. A 9,000-square-foot, 55th-floor penthouse at the Four Seasons project in Yorkville just went for $28-million, a Canadian record. Aura, at Yonge and Gerrard, which is to be Canada’s tallest condo tower, is flogging a 75th-floor unit for $17.5-million.
Names like the Shangri-la Toronto, the Residences at the Ritz-Carlton and the Trump International Hotel and Tower all lure buyers with a vision of cosmopolitan downtown living. “Imagine a life so perfect it could well be a fairy tale,” says the Ritz-Carlton’s online come-on.
It’s hard to not to feel a bit nauseated, or at least amused, at the Bonfire of the Vanities excess of it all. The bespoke Italian kitchens. The valet parking. The spas that would make Nero blush. At the Imperial Plaza, top-floor residents have their own express elevator because (says a representative) “people who buy these private residences don’t want to be mixed in with just anybody.”
Still, the flowering of top-floor luxury has to be a good thing for Toronto, a visible symbol of its rise as an international city. Toronto has the biggest condo market in North America, with one unit sold every 13 minutes. April high-rise condo sales set a record for that month. The recent action at the high-end is just the latest development in a maturing market that now offers a huge variety of prices and living styles, from downtown cubbyhole lofts to glittering waterfront high-rises.
Some of the luxury buyers are wealthy foreigners who see Toronto as a good place to hang their hats or to invest in real estate. “They’ve done their due diligence, they’ve looked around the world, and they’re choosing Toronto,” says developer Paul Golini, executive vice-president of Empire Communities. “That’s an endorsement of the political, economic and social environment we provide.”
The prices attract them, too. Compared to New York, where luxury apartments can go for $10,000 to $12,000 a square foot, the $2,000 to $3,000 that luxury units here are fetching is a bargain.
But, according to Mr. Milborne, the vast majority of luxury buyers are well-heeled locals – business owners who are trading in hard-to-maintain mansions in Rosedale or Forest Hill for a concierge and a rooftop terrace. Their success reflects Toronto’s. A city that looked to get whacked in the global recession – its manufacturing base eroding, its economic pre-eminence under threat from Western up-and-comers such as Calgary – has bounced back smartly.
The Imperial, for all its pretensions, is a neat project. The developers are celebrating the building’s heritage as “a masterpiece of mid-century International Style modernism.” The wonderful glassed-in lobby is being preserved and spruced up. Units on the lower floors start in the $300,000s – but, sorry, you have to ride the elevator with everyone else.
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Contact the Jeffrey Team for more information – 416-388-1960
Laurin & Natalie Jeffrey are Toronto Realtors with Century 21 Regal Realty.
They did not write these articles, they just reproduce them here for people
who are interested in Toronto real estate. They do not work for any builders.
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King + Condos Celebrates the City’s Heritage Plus a Lot More
Plus Development Group is announcing the launch this spring of King + Condos, a sleek new boutique style condominium at the corner of King Street East and Sherbourne Avenue. King + has been designed to create a fusion of historic inspiration and modern architecture in one of downtown Toronto’s most desirable neighbourhoods.
“We have brought together an exceptional development team to create an urban residence that pays tribute to its heritage while celebrating the city’s future,” explains Stephen Macaulay, a partner in Plus Development. “We have carefully preserved and restored the turn-of-the-century historic façade, which will form the foundation for, and be in contrast to, a sleek, modern glass tower.”
King + will rise 17-storeys and offer 132, one and two loft-style suites plus penthouse suites. Residents will step through a portico entry, pass beneath an historic Ram’s Head set in the original façade and enter a chic, intimate lobby with concierge. There will be 4,000 square feet of retail space on the ground level, along with a private state-of-the-art fitness centre, guest suite and room for entertaining. Other amenities include Manhattan style parking via elevator to your parking level from where you can then enter into the building.
“King + has a unique design sensibility that adds to its liveability,” says Prishram Jain, principal of Tact Architecture Inc. “We have created a sleek, dramatic tower that has allowed us to design very liveable, open concept suites. These configurations add width to the living area, and allow the living space to be more airy with greater exposure to windows and light. For example, our loft-style bedroom units showcase frosted glass sliders that open into your living space and bring in the light.”
“For King + suites, contrast is critical,” explains Mike Niven, principal of Mike Niven Interior Design. “Vintage style wide-plank hardwood throughout creates a dramatic contrast to such modern touches as European inspired, sleek kitchens with custom, paneled appliances and bathrooms with porcelain tile, elegant sinks and frameless glass showers.”
King + has all the qualities that go into making a truly great residence: a visionary style and attitude plus a vibrant, connected location in the heart of King Street East. This area is undergoing a remarkable renaissance, home to creative artists, ad agencies, and interior designers. Plus residents are just steps to George Brown College, St. Lawrence Market, Sherbourne Common and the Distillery District, as well as entertainment at the Sony Centre and the ACC. Plus there’s great shopping, restaurants and nightlife, and the King Streetcar at your doorstep.
As a sign of the residence’s chic modernity, prospective purchasers can wave their smart phone over a QR code on the exterior hoarding and be automatically linked to the King Plus website for up-to-the-minute information.
King Plus will offer suites ranging in size from 450 to 1,450 square feet.
King Plus also has an active social media presence and is inviting followers on Facebook, Twitter, and their own dedicated blog. They will be providing insights into the evolution of the project, the neighbourhood, and the team responsible for bringing the vision to life as well as offering an arena for interested parties to engage and interact with each other.
King + Condominiums is a collaboration between Plus Development Group, comprised of a group of professionals who work in and own the heritage building and Terracomm Consulting, whose principals , Ali Mohtashami and Babak Sarshar are renowned builders of custom homes and condominiums in Toronto. Together their vision helps create a residence that answers the needs of the creative community and those seeking to be a part of this community.
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Contact the Jeffrey Team for more information – 416-388-1960
Laurin & Natalie Jeffrey are Toronto Realtors with Century 21 Regal Realty.
They did not write these articles, they just reproduce them here for people
who are interested in Toronto real estate. They do not work for any builders.
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