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Tridel unveils Verve in the heart of downtown Toronto

A New Experience In Condominium Living

Verve Building

Today, environmental conservation is an issue that concerns everyone, and as Canada’s largest condo developer, Tridel is taking the initiative to new levels in the condominium industry. Through it’s “Naturally Better” program, the company is working to reduce harmful greenhouse gases, waste, pollution and increasing energy costs by implementing environmentally sustainable design and construction practices, along with environmentally friendly features and finishes in all its new communities. Verve, Tridel’s newest downtown condo, will be an illustration of the company’s environmental policy, with residents seeing the direct benefits of green building, through higher performance and efficiency, a healthier living environment and reduced maintenance costs.

Verve will be a new experience in condominium living that will feed off the vibrant energy of the surrounding urban environment, and the spirit of its residents. Offering resort-style condominium living, Verve will provide the comforts of home and the style of today’s coolest boutique hotels. Located on Wellesley Street East, just east of Jarvis Street, this condominium community will anchor a new masterplanned community on the former Wellesley Hospital site. Positioned right on the edge of architectural design, this stunning building will also be healthy and energy efficient, taking the lead as one of the first truly “green” condos in the city.

Pushing the boundaries in architectural design, Burka-Varacalli Architects has made Verve a powerful visual statement, in both the local neighbourhood and on the Toronto skyline, with its 39-storey point tower of shimmering glass and concrete elements, and its hip, urban 7-storey loft building linked by a central lobby. Verve’s tower facade has been shaped to take advantage of some of the unique elements of the surrounding landscape, following the curving path of Wellesley Street as it passes by.

Verve – Hip and Healthy Living Spaces

Verve will offer 344 one-bedroom, one-bedroom plus den, two-bedroom and two-bedroom plus den tower suites with nine-foot ceilings. Ranging in size from 861 to 1,085 square feet, each suite is accompanied by either a French balcony, balcony or terrace. Tower suites are priced from $303,000 to $371,000. A series of large Signature Collection suites will also be released at a later date. The loft building will be home to 86 one-bedroom, one-bedroom plus den, two-bedroom and two-bedroom plus den lofts with ceiling heights ranging from nine to fourteen feet. Every design features either a patio, balcony or terrace, and two-storey lofts make up the top floor of the building. Loft suites range in size from 629 to 1404 square feet and are priced from $241,000 to $561,000.

Verve – The Urban Resort

In addition to leading edge living spaces, Verve will offer residents resort-style living with first-rate amenities and outstanding design. Verve’s central lobby and recreation facilities have been designed as fluid spaces that are open, inviting and pulsing with the life of the community. The two-storey lobby, created by Mike Niven Interior Design Inc., has a suspended second floor made of frosted glass, translucent light panels that change colour over the course of the day, and suspended ornamental artwork that also reflect the coloured light.

The design of the party room, with its bar and caterers’ kitchen, is flexible to meet many uses, whether it be an intimate dinner party or a much larger gathering of friends. Residents can also kick back and play a game of pool in the billiards room or watch a movie in the private screening theatre. And, residents will no longer need their gym membership, as Verve’s fitness centre and aerobics studio will offer state-of-the-art fitness equipment, sound systems and televisions.
Roof Top Swimming Pool

As importantly, Verve will provide residents with an urban oasis reminiscent of South Beach amid the bustling city. On top of the loft building, residents can spend their hot summer nights relaxing while overlooking the city. The roof is home to an outdoor swimming pool with a water wall, breezy cabanas, sunning decks and patios with barbecues. With special lighting adding atmosphere in the evening, residents will be able to entertain their guests, day or night.

Verve – Toronto at Your Door

As Verve is part of the overall masterplanned community, residents will also be able to enjoy a stunning urban park designed by internationally acclaimed landscape architect, Cornelia Oberlander. Oberlander has designed public spaces for many projects including the National Arts Centre in Ottawa, the Canadian Embassy in Berlin and the Canadian Chancellery in Washington, DC. A recipient of the Order of Canada, she believes that it is imperative to provide “green living for city dwellers”, and the theme for the park is “healthy cities.”

Verve is also perfectly located to offer its residents the very best that Toronto has to offer. Just a short walk from Yonge Street, residents can take advantage of some of the best restaurants, shopping and entertainment. A stroll north up Yonge Street leads to the shops of Bloor Street, while a walk south takes residents to College Park, which is home to a large Dominion, the Eaton Centre and numerous restaurants and theatres. To travel further afield in an environmentally friendly way, residents also have access to the TTC at the Wellesley or Sherbourne subway stations.

Builder Known for Quality

Tridel is Canada’s leading developer and builder of condominiums residences with more than 70 years of homebuilding experience. To date the Tridel Group of Companies is responsible for producing over 66,500 homes, and continues to lead the industry in innovation, technology and design. Tridel is determined to develop condominium communities that meet the needs of today’s homeowners while safeguarding the wellbeing of future generations. The company is working to meet this goal by focusing on environmentally sustainable building design, performance in construction and corporate stewardship. Tridel is also a member of the Canada Green Building Council. In recognition of Tridel’s outstanding service to its homeowners, Tridel has also been awarded the coveted Customer Service High-Rise Builder of the Year Award by Tarion Warranty Corporation, and High-Rise Home Builder of the Year by the Greater Toronto Home Builders’ Association.


Contact Laurin Jeffrey for more information

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